The product

One customer memory. Every team. Any model.

DashAPI connects customer interactions, commitments and outcomes into a shared history. It guides people and AI agents from first contact through service and renewal, and every outcome updates what the company knows.

How it works

One loop. Every customer interaction makes the next one better.

DashAPI captures the work where it happens, connects it to the right customer, guides the next action and records the outcome. The record stays current because the work itself keeps it current.

Capabilities

What you can use today, and what’s next.

We label everything. If it says Live, beta teams are using it now.

Live

One journey across every channel

WhatsApp, SMS, RCS and email run as one conversation. A reply on WhatsApp stops the email sequence. Consent and permitted channels stay on record.

Live

Capture in person

With Ito, a booth chat or a business card becomes a contact with context, owned and ready for follow-up the same day.

Live

Calendars

Google and Microsoft calendars, so meetings land on the right account.

Live

Lists and visual workflows

“When someone scans our QR, send a WhatsApp. No reply in two days, send an email. Visits pricing, alert the owner.” Built visually, no GTM engineer required.

Next

Workflows in plain words

Describe what should happen, review what DashAPI proposes, approve it.

Next

Commitments that survive handoffs

Promises captured with an owner, deadline, source and status, closed when the work is done.

Next

Mail, Slack, CRM and transcripts

Connectors that bring the rest of the conversation into the same history.

Where we’re headed

Ask the business. Act with context.

Different people, different questions, the same customer history underneath. Every answer shows its evidence, and every action updates the record. Lists and visual workflows work today; plain-language questions and actions are next.

  • CEOWhat is putting our growth plan at risk?
  • CROWhich deals and renewals need attention, and why?
  • Customer SuccessWhich customer commitments are still open?
  • Every answerSame history. Evidence attached. Outcome written back.

For every customer-facing team

Start in Sales and Marketing. Grow into every team that serves the customer.

Each team uses what the company already knows, and adds to it. One history, read and written by everyone.

Today

Sales, without context

Forecasts built on stages typed from memory, and calls prepped by digging through five tools.

With DashAPI

Sales, with shared context

Walk into every call with the full story: open issues, promises made, who matters on the buying committee. Spend the hours back on selling.

What changes

  • Account brief before every meeting
  • Deals that need attention, with the reason
  • No end-of-week CRM catch-up

One foundation, fewer tools

No rip-and-replace. Prove it, then consolidate.

  1. Land

    Start with one measurable workflow in Sales and Marketing, next to the tools you already use.

  2. Expand

    Success, Support and Product join the same history. Each team reads it and adds to it.

  3. Consolidate

    Retire overlapping tools and syncs once DashAPI has proven it covers the work. Not before.

Priced on usage, as Service-as-Software. You pay for the work DashAPI performs, not for seats. See what it’s worth.

Trust and control

Own your context. Choose your models.

Models will keep changing. Your customer history shouldn’t have to move every time they do. DashAPI keeps it yours, with sources and access rules on every fact.

  • 01

    You own the context

    Your customer history is yours. It doesn’t get locked inside one vendor’s AI.

  • 02

    Choose your models

    Use the approved models you want, including sovereign or local ones. Switch without rebuilding context.

  • 03

    Permissions per fact

    People and agents only see what they’re allowed to see. Access is checked before retrieval and before action.

  • 04

    Every fact has a source

    Answers trace back to the message, meeting or ticket they came from. Corrections stick.

  • 05

    Private notes stay private

    Personal Ito notes enter company context only when their owner shares them.

  • 06

    Reviewable actions

    Consequential outbound actions stay reviewable. Agents propose, people approve.

Ito

Also from DashAPI: Ito.The private memory of a great connector, in your pocket.

Explore Ito →

Beta now open to a few teams

Give every team the whole story.

Start with one workflow you can measure, like turning event contacts into owned follow-up. We’ll baseline it with you, then grow from there.